Lexington, Kentucky

Jeff Ruby’s Comes to Lexington

By: Jason Falls

Jeff Ruby’s New Location Will Quickly Be One of the Best Restaurants In Lexington.

Jeff Ruby's Facade

“People don’t come here to eat dinner,” Jeff Ruby said, explaining his namesake restaurants to a press event recently promoting his soon-to-open Lexington, Ky., location. “They come to Jeff Ruby’s to celebrate life’s milestones.” And the Cincinnati-based restauranteur is confident there is plenty of celebrating to be had in Big Blue Country.

Jeff Ruby’s Steakhouse is set to open in the new City Center complex, positioned at the northwest corner of Limestone and Vine, sometime in April. The plans to make it one of the best restaurants in Lexington include a dizzying list of items that are sure to deliver on Ruby’s company description. (The parent company of the restaurants is Jeff Ruby “Culinary Entertainment.”)

The physical space will pay tribute to what Ruby called the three B’s of Lexington—Basketball, Bourbon and Breeding, the latter, of course, referring to the Thoroughbred industry. Each will have its own tribute room or space for private parties and will include the signature décor Jeff Ruby is known for. Another private dining room will be called The Gatsby Room and feature memorabilia from the 2013 Leonardo DiCaprio film.

Jeff Ruby's Bar Lounge
Jeff Ruby’s Bar Lounge

The restaurant’s centerpiece will be a spacious, elevated bar and lounge area featuring a performance stage complete with a Kentucky blue piano. The main dining room stage will include a 10-foot drop-down screen to ensure when live entertainment isn’t happening on stage, concert footage from top entertainers will be brought in to keep the atmosphere alive.

The room will also open into an 1,800-square foot patio for those incredible spring, summer and fall evenings in the Commonwealth.

Main Dining Room
Main Dining Room

Never one to skimp on the extravagance of a beautiful interior, Ruby proudly boasted of the facilities two chandeliers. One is 13-feet tall and the other reaches 14-feet, requiring the addition of a domed ceiling (the gold dome you see atop the facility) to accommodate.

“It’s like you’re seeing the Cathedral at Notre Dame,” Ruby joked.

But what about the menu? Will it be different?

Remember that the company boasts “culinary entertainment,” so before you mention the finished product, there’s some song and dance to its preparation.

Lexington’s newest steakhouse will feature tableside preparation for a number of dishes, including some appetizers and desserts—not just entrees. Tableside prep for some cocktails is even in the offing in Lexington.

“This is a performance,” Ruby explained.

“Our menu will feature all of the classic Jeff Ruby dishes,” said Britney Ruby Miller, Jeff’s daughter and company president. “But 20 percent of the menu is left up to the chef for innovation.”

The Cowboy Steak
The Cowboy Steak

Miller echoed her father’s assurances. The food will deliver the Jeff Ruby’s experience many in the Bluegrass have come to know, only with the promise of a few more southern hints.

As for the often most important “B”—bourbon—the restaurant would be remiss if it didn’t offer a top bourbon bar experience along Lexington’s downtown. Company execs explained the cocktail menu would be “90 percent classics with 10 percent reserved for seasonal features.”

Those ingrained in the Lexington restaurant scene are likely familiar with the Jeff Ruby’s Steakhouse experience. With three locations in Cincinnati, one in not-to-distant Columbus, one in Louisville and a UK-fan frequented stop in Nashville, central Kentuckians know the brand well. Ruby promises the Lexington version will only be an improvement on the experience they already know.

“We don’t want people to come and leave with just a doggy bag,” Ruby said. “We want them to leave with a memory. Our goal is to deliver a complete experience so they can celebrate life or forget their problems for a night.”

For those visiting Lexington, Jeff Ruby’s Steakhouse is sure to be a dining destination. And for locals? It appears the list of our best hometown restaurants is about to get at least one entry longer. We’ll drink to that.

Jason Falls

Jason Falls is a bourbon connoisseur, digital marketing keynote speaker and strategist at Cornett in Lexington. He shares great marketing content on Twitter (@JasonFalls), fun bourbon content in Instagram (@JasonFalls) and posts his marketing thoughts and interviews online at JasonFalls.com.

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